Description du poste
Your mission
Develop and implement the Sales & Marketing strategy for WiZiU Belgium, ensuring full alignment with each brand’s positioning and guidelines while supporting and contributing to WiZiU’s overall corporate strategy and performance objectives.You will drive the B2B revenue growth across the Belgian portfolio, with clear priorities:
MICE development will be your primary focus,
• Identify and secure seminars, conferences, corporate events and multi-night business projects
• Develop national and European decision-maker networks
• Maximize meeting rooms occupancy and incremental revenue
Zinia Event Space Commercialization, located at Novotel Brussels Off Grand Place,
• Position Zinia as a reference business venue
• Build a dedicated prospect pipeline
• Organize multiple events, (stand-ups, concerts, conferences, etc…)
• Generate incremental events and F&B revenue
Group desk structuring
• Design and implement the centralized Group & MICE inquiry system
• Improve conversion rates
• Ensure optimized lead distribution across 14 hotels
• Contribute to cluster-wide revenue growth
• Launch and onboarding of the new CRM tool (Thynk.Cloud)
Reporting & Internal Coordination
• Use tools to track activity, opportunities and account development.
• Coordinate with Group Desk and/or hotel operational teams to ensure seamless client experience.
• Share leads and opportunities transparently within the sales organization.
• Monitor KPIs: revenue growth, conversion rate, new accounts, meeting room performance.
• Contribute to the annual Sales & Marketing Action Plan.
• Report sales and marketing performances following set KPIs monthly and quarterly.
Corporate & leisure development
• Negotiate corporate agreements
• Develop targeted leisure partnerships
• Increase cross-property penetration
What you will do
• Proactive prospecting (hunting)
• CRM-based pipeline management
• Participation in trade shows & workshops
• Revenue tracking (signed vs realized)
• Monthly portfolio performance review
• Strategic and local account management
• Conduct site inspections across the portfolio
• Monitor market trends, competition and regional opportunities
• Build, communicate and execute quarterly, semi-annual and annual action plans aligned with revenue objectives
Votre profil
Your profile
• Bachelor’s or master’s degree in hospitality management, Business or Sales
• 3-5 years of experience in hotel sales, marketing, business development or similar (MICE exposure is a must)
• Experience in multi-property or cluster environment is a strong asset
• Fluent in French, Dutch and English
• Strong hunter mindset with result-driven approach
• Strong negotiation and closing skills
• Structured, autonomous and revenue driven
• Comfortable using CRM and digital tools
• Driving license and mobility across Belgium and France required
Compensation and Incentive Model
A competitive salary package tailored to your experience and expertise
A hospitalization insurance for your peace of mind
A group insurance (supplementary pension plan) to support your long-term financial security
An attractive range of additional fringe benefits
The opportunity to grow and develop within a supportive and forward-thinking environment
An annual performance bonus equivalent to 15% of your gross annual salary, aligned with strategic priorities.
Location : Brussels (WiZiU Belgium Support Office – Ibis Brussels Gare du Midi)
Votre futur employeur
WHO WE ARE
WiZiU is the hotel management platform and 100% subsidiary of Covivio Hotels.
WiZiU Belgium manages 12 hotels, expanding to 14, in Brussels, Bruges, Ghent, Antwerp, Leuven and Zaventem operating under 3 to 4 stars international brands, offering a diverse range of products for the B2B market.
You will play a key role in structuring and accelerating the commercial performance of a growing Belgian hotel platform within a European real estate group.
This position offers strong exposure and impact, combining operational excellence with active participation in HR structuring projects.
Si cette offre ne correspond pas exactement à vos attentes, nous vous invitons à nous envoyer votre candidature spontanée, d’autres opportunités pourraient correspondre à votre profil et à vos aspirations.
Candidature spontanée
